Indian entertainment industry lost Rs 22,400 crore to piracy in 2023: EY-IAMAI Report
In 2023, the Indian entertainment industry experienced a Rs 22,400 crore loss due to piracy, driven largely by streaming services and movie theatres. Younger audiences, primarily aged 19 to 34, frequently access pirated content citing high subscription fees and limited content availability. Experts call for stronger anti-piracy regulations and enhanced collaborative efforts.