Iss Pyaar Ko Kya Naam Doon’s Barun Sobti on quitting TV in 2017: It is a very capitalistic medium
Barun Sobti, best known for his role in ‘Iss Pyaar Ko Kya Naam Doon?’, left television in 2017 due to dissatisfaction with the industry’s focus on profit over creativity. He transitioned to films and OTT platforms, gaining recognition in ‘Kohrra’ and appearing in ‘Raat Jawaan Hai’. Sobti also expressed his reluctance towards social media marketing.